Taiwanese SNS Marketing

Job Description This position is an SNS marketing specialist that goes beyond simply creating content and videos, handling everything from data design and collection to visualization, analysis, and strategy proposals. Utilizing social media and other platforms, we identify challenges based on Taiwanese user behavior data and propose strategies that lead to product improvement, increased conversion rates (CVR), and optimized user experience (UX). ☆ This position allows you to leverage Taiwanese Mandarin from within Japan and contribute from a perspective deeply familiar with the Taiwanese market! ☆ 【Specific Job Responsibilities】 ① Social Media Management and Content Marketing - Copywriting - Planning/managing posting schedules, and posting/distributing content - Setting goals, analyzing results, and implementing improvement measures - Planning/executing creative social media strategies aimed at improving user engagement - Instagram, Facebook, Threads Planning of posts and short videos for various social media platforms, etc. ② Data Collection • Analysis of posting performance • Optimization of content strategy • Collection and analysis of data on competitors, users, and online buzz (buzz metrics, etc.), and creation of monthly social media reports ③ Operational Optimization and Product Improvement Proposals • Regularly monitor various operational and traffic metrics and propose improvement plans • Analyze user inflow paths and aim to improve each process's CVR, active rate, user experience, and retention rate through data-driven strategy planning • Analyze usage data, understand user needs and behavior, and implement improvements and optimizations • Plan measures to increase traffic and acquire followers through analysis of management screen data Working Hours 10:00 AM - 7:00 PM Flexible working hours (core time: 11:00 AM - 5:00 PM) Average overtime: 10 hours/month Job Requirements [Required Qualifications] * Native Taiwanese Mandarin speaker * Familiar with Taiwanese culture and market * Japanese language proficiency equivalent to or higher than JLPT N3 * PC skills (primarily using Google Workspace, Slack, and Chatwork) * Practical skills in Google Analytics * Practical skills in Excel (functions, pivot tables, etc.) and other Office software * At least six months of experience in social media management (brand accounts, personal posts, and marketing projects are all acceptable) * Ability to plan and write video scripts * Proficiency in editing software (Premiere, Final Cut, CapCut, etc.) * Ability to lay out and compose image and text content, and writing skills * Proficiency in design software (Illustrator, Photoshop, Canva, etc.) [Preferred Qualifications] * Creation of weekly regular data analysis reports, etc. * Familiarity with social media platforms such as Facebook, Instagram, and Threads * Candidates with knowledge of advertising operations - Sharing trends with the editorial team through the collection and analysis of web user behavior data - Refinement, potential target extraction, and maximization of advertising/marketing effectiveness - Practical experience in digital marketing-related work [Desired Candidate Profile] - Someone who empathizes with the challenges MyBest is tackling and is interested in solving them - Someone who resonates with the company's values and what the team cherishes - Someone with strong presentation skills - Someone who can work towards business expansion with a sense of urgency English Level: Daily Conversation Level (TOEIC 475-730) Japanese Level: Business Level (JLPT Level 2 or N2) Other Salary & Benefits Description Salary Increase: Twice a year Bonus: Twice a year Wage System: Monthly salary Comprehensive social insurance Transportation allowance Proximity allowance Company-provided housing system Remote work system (once a week) PC provided MyBest Trial Program MyBest Childcare Program Free drinks Club activities system Book purchase program Self-branding program Celebration bonus system Regular health checkups Holidays Complete two-day weekend (Saturday, Sunday, and public holidays) Paid leave Summer vacation Year-end and New Year holidays Bereavement leave Childcare leave Special leave Job Contract Period Full-time employment (3-month probationary period)