Marketing Director Japan

Job Description The company is seeking a Marketing Director to lead the development of its marketing function in Japan. This is a senior, hands-on leadership role covering both the company’s innovation campuses and its consulting and ecosystem-development business. The Marketing Director will be responsible for strengthening the company’s market position in Japan, creating a consistent brand and communications strategy, and building the marketing infrastructure needed to support the organization’s next stage of growth. The role is particularly well suited to a strategic B2B marketer who can move beyond executing requests and provide clear recommendations, commercial insight, and direction to senior stakeholders. Key Responsibilities - Develop and execute the overall marketing strategy for Japan - Position the company’s innovation campuses, workspace services, events, communities, and consulting programs in the Japanese market - Create clear messaging for a broad range of audiences, including startups, corporations, venture capital and corporate venture capital firms, local governments, and ecosystem partners - Lead marketing for a major new innovation project in Osaka - Strengthen marketing support for existing operations in Tokyo and Fukuoka - Develop marketing plans, guidelines, content, and sales-enablement materials for the company’s consulting and innovation-program business - Manage B2B campaigns across digital marketing, content, events, partnerships, PR, and corporate communications - Work closely with an established network of external PR and marketing agencies - Advise senior leadership on brand positioning, market opportunities, audience strategy, and investment priorities - Establish effective marketing processes, reporting, budgets, and performance indicators - Coordinate regularly with the company’s global marketing leadership in the United States and international colleagues in Europe - Help build and develop the future Japan marketing team Working Hours Monthly-reset flex time working hours scheme - no committed daily working hours. Flex scheme hours are calculated based on the monthly total working hours. Job Requirements - Significant B2B marketing experience in Japan - Experience developing marketing strategies for services, communities, platforms, consulting, real estate, hospitality, technology, or other intangible offerings - Strong understanding of the Japanese startup, innovation, corporate, or public-sector ecosystem - Experience managing PR, communications, events, digital marketing, content, and external agencies - The ability to translate broad business objectives into clear marketing priorities and executable plans - Experience building or professionalizing a marketing function - Strong stakeholder-management and advisory skills - The confidence to challenge assumptions and provide strategic guidance rather than operating solely as an order taker - Fluent or advanced Japanese and business-level English - The ability to work effectively with senior stakeholders across Japan, the United States, and Europe Other Benefits - Social Insurance - Commuting/ Transportation Allowance - Access to an online learning platform - Training support (35,000 JPY/year) - Free massage ticket/month - Paid time off (15-20 days)