Marketing Data Management Specialist

Date PostedJuly 31, 2026LocationAsia Japan Tokyo SetagayaCompanyRakuten Group, Inc.SalaryJPY 5500K - JPY 8500KTypeplanning/marketing/pr - digital/web/sns marketing planning/marketing/pr - planning/marketing planning/marketing/pr - research & analysis

Job Summary

Rakuten Group is seeking a Marketing Data Management Specialist for their Energy Division in Tokyo. You will be responsible for data management across all marketing activities for "Rakuten Denki." This role involves analyzing behavioral and profile data and creating dashboards using BI tools.

Responsibilities

  • Analysis combining behavioral and profile data with Rakuten Denki users
  • Creating dashboards using BI tools for performance measurement
  • Conducting PDCA activities through KPI management

Required Skills

  • Over 2 years of experience in measuring and reporting web marketing effectiveness
  • Experience creating dashboards using BI tools
  • Business-level English proficiency
  • Fluent Japanese language skills

Job Details

Job Description Recruiting for expansion! With stable revenue growth, we aim to further strengthen our marketing operations! You will be responsible for data management across all marketing activities aimed at acquiring customers for "Rakuten Denki." You will also have the opportunity to take on practical marketing tasks in the future. 【Specific Job Responsibilities】 ■Analysis combining behavioral and profile data from various group services with Rakuten Denki users. ■Creating dashboards using BI tools for performance measurement and conducting PDCA activities through KPI management. (Checking the previous day's figures using BI tools such as domo and Tableau, and conducting daily improvement activities.) Future Opportunities ■The opportunity to plan and execute campaigns utilizing various services and assets of the Rakuten Group. 🌟Attractive Points🌟 ■ Utilizing Japan's Largest Big Data: You can be involved in advanced analysis utilizing the behavioral data of over 100 million Rakuten members and group services. ■ Broad Career Paths: Starting with data management and analysis, you can challenge yourself in a wide range of practical marketing tasks, such as campaign planning and execution, in the future. ■ Focusing on a Business Aiming to Become No. 1 in New Electricity: You can directly drive the business growth of "Rakuten Denki" and "Rakuten Gas," which are rapidly growing with zero basic charges and point rewards. 【Work Environment】 ・Consumer Marketing Group Number of Members: 6 Composition: Men and women in their 20s-40s All members are mid-career hires, and even those without experience in the energy industry are thriving. Working Hours 9:00~17:30 フレックスタイム制を適用しています。 コアタイム:11:00〜15:00(朝会実施日は 8:00〜12:00) Job Requirements [Required Qualifications] ■ Over 2 years of experience in measuring and reporting the effectiveness of web marketing (including creating dashboards using BI tools) [Preferred Qualifications] ■ Business-level English proficiency ■ Web marketing experience English Level Business Conversation Level (TOEIC 735-860) Japanese Level Fluent(JLPT Level 1 or N1) Salary JPY - Japanese Yen JPY 5500K - JPY 8500K Other Salary Description Commuter allowance, health insurance, employee pension insurance, employment insurance, workers' compensation insurance, employee pension fund, retirement benefits system Commuter allowance: Up to ¥50,000 per month Social insurance: Full social insurance coverage Employee pension fund: No additional information Retirement benefits system: No additional information ■Initial training, level-specific training, job knowledge acquisition training (MBA and other business school courses), English learning support (in-house IPTOEIC® Test®, English conversation, etc.), Japanese language learning support for foreigners, cross-cultural training, Global Experience Program (GEP) ■Breakfast, lunch, and dinner are generally provided free of charge. A wide variety of Japanese, Western, Chinese, and Italian cuisine is available. ■The head office has employee benefit facilities such as a sports gym, hair salon, and nail salon. Holidays 完全週休2日制(土・日・祝祭日) 夏期休暇 冬期休暇 Job Contract Period 正社員雇用 Nearest Station 〒158-0094 東京都世田谷区玉川2-21-1 二子玉川ライズ・オフィス 13F 東急田園都市線、東急大井町線「二子玉川」駅より徒歩1分