SNS Strategy Producer
Job Summary
This position involves leveraging powerful brand assets like Forbes JAPAN to transform social media into a significant revenue base. The producer will lead strategy planning, content production, and operations with a focus on vertical video growth and business monetization. The role offers high autonomy to reshape media frameworks and implement PDCA cycles to maximize engagement and revenue.
Responsibilities
- Develop SNS strategies and content
- Produce and direct vertical short videos
- Manage accounts using data-driven PDCA cycles
- Create new SNS revenue streams and ad menus
Required Skills
- 3+ years in SNS marketing
- Proficiency in short-form video creation
- Strong understanding of social algorithms
- Business level English & Fluent Japanese
Job Details
■ Mission
* SNS-based awareness acquisition: Achieving overwhelming views and follower growth primarily through vertical videos (TikTok/Reels/Shorts).
* Conversion to revenue: Directly linking increased awareness to concrete business growth, such as securing tie-up projects and developing new businesses.
■ Job Description
* SNS Strategy Planning, Development, and Production: Reconstructing portfolio strategies based on the characteristics of each platform (Instagram, TikTok, YouTube, etc.) and the latest algorithms.
* Short Video Production and Direction: Managing the production of creative content that captures trends.
* Strategic Account Management: Implementing PDCA cycles to maximize engagement based on data analysis.
* Tie-up Advertising Menu Development: Planning and developing SNS-native advertising menus.
* Business Production: Establishing new revenue streams originating from SNS (social commerce, live commerce, IP utilization, etc.).
■ Working Hours
10:00-19:00
■ Job Requirements
[Required Conditions]
* 3+ years of practical experience in a company specializing in SNS marketing or in an SNS-related department
* 3+ years of experience in creating SNS content (ability to complete planning, filming, and editing independently)
* Proven track record of growth in vertical short videos (TikTok/Reels/Shorts) (experience in rapidly increasing views)
[Desirable Skills]
* Deep insight into algorithms (ability to logically articulate the mechanisms of recommendation engines)
* Experience in designing and completing business models for profit generation
* Experience in launching SNS businesses/accounts from scratch
* Background as an editor at a publishing company or media company
* Knowledge of SNS advertising operations, or experience with over 10,000 followers on a personal SNS account
■ Language Requirements
* English Level: Business Conversation Level (TOEIC 735-860)
* Japanese Level: Fluent(JLPT Level 1 or N1)
■ Salary & Benefits
* Monthly salary: 416,666 yen to 666,666 yen
* Basic salary: 308,285 yen to 493,256 yen
* Fixed overtime allowance (for 45 hours): 108,381 yen to 173,410 yen (overtime exceeding this amount will be paid separately)
* Bonus: Performance-based bonus (once a year / September)
* Salary increase: Once a year (September)
* Comprehensive social insurance, commuting allowance (up to 30,000 yen per month)
* Remote work support (10 cafe work tickets per month, lunch meeting support)
* Health maintenance and self-care support, vaccination support
* Corporate rental housing contract system, health consultation service
* Birthday celebration system, provision of vegetables/bread in the office, professional baseball game tickets, etc.
■ Holidays
* Complete two-day weekend (Saturday and Sunday), national holidays
* Summer vacation, year-end and New Year holidays
* Annual paid leave
* Welcome leave (granted upon joining the company)
■ Job Contract Period
* Full-time employee
* Probationary period: 3 months (no change in conditions)