Marketing Manager Regenerative Medicine
Job Summary
The Marketing Manager will lead overseas customer acquisition strategies for regenerative medicine clinics in Japan, working directly with the CEO. This role involves building marketing channels from scratch and optimizing lead generation to connect international patients with advanced medical technology. The position requires a strategic thinker capable of data-driven decision-making to drive group growth.
Responsibilities
- Develop overseas marketing strategies for regenerative medicine clinics
- Build and optimize inbound customer acquisition models
- Manage brand identity and global market credibility
- Analyze marketing data and drive KPI-based improvements
- Coordinate with internal management and overseas partners
Required Skills
- Fluent Japanese and English
- 5+ years marketing experience
- Cross-border/inbound marketing expertise
- Social media and digital advertising proficiency
- Data-driven decision making
Job Details
### Job Description
Bringing Japan's Cutting-Edge Regenerative Medicine to the World—As a candidate for Marketing Manager, you will have the key mission to drive group growth by building and leading a customer acquisition model from overseas to domestic medical institutions.
### Responsibilities
- Planning Overseas Marketing Strategies: Developing customer acquisition strategies and medium- to long-term roadmaps for domestic regenerative medicine clinics targeting overseas markets (primarily high-net-worth individuals).
- Building and optimizing inbound customer acquisition models: Establishing customer acquisition channels and improving conversion rates through overseas partner agents, social media, web advertising, events, etc.
- Brand building: Planning content to enhance branding and credibility for our group and partner clinics in the global market.
- Data analysis and decision-making: Implementing rapid PDCA cycles for initiatives based on management and analysis of KPIs (lead count, customer acquisition count, conversion rate, etc.).
- Stakeholder negotiations: Reporting to management and coordinating with domestic clinics and overseas partners.
### Required Qualifications
- Fluent in both Japanese and English (TOEIC 865- / JLPT N1)
- 5+ years of marketing experience
- Experience in marketing to overseas markets (cross-border, inbound, etc.)
- Experience generating results through social media/digital advertising
### Preferred Qualifications
- Experience in the affluent/high-priced product business
- Experience in brand strategy/pricing strategy design
- Marketing experience in the medical/healthcare industry
### Working Conditions
- Working Hours: 10:00 AM - 7:00 PM (including 1-hour break), Monday to Friday
- Holidays: Complete two-day weekend (Saturday and Sunday), Winter/Summer holidays, Paid leave
- Benefits: Comprehensive social insurance, monthly meal allowance, company socializing allowance, free drinks provided.
- Probationary Period: 3 months